Tag: Social Media

content

Executing a Digital Content Strategy for Recruitment

When trying to source the best candidates for a role, recruiters sometimes forget that a well-planned content strategy can make their job a lot easier for them. Engaging and informative content attracts top talent through ranking your site higher in Google, drawing people who are looking for information, and helping you build a reputation in […]

Facebook

Jobseekers Do Not ‘Like’ Allegedly Biased Facebook Advertisements

Recruiting top talent to your organization can be a difficult task. Between the historically low unemployment rate and the cottage industry of jobs websites out there, it can be challenging to locate strong candidates and persuade them to join your business. In an effort to spread their message as widely as possible, an increasing number […]

LinkedIn

Recruiting Basics: Creating a Candidate-Centric Profile to Attract Talent

If you’re new to the recruiting game and are unsure of where to begin finding talent, start with LinkedIn®. LinkedIn is basically professional Facebook, where working professionals in all industries can connect and leave the clutter of their personal lives behind. If you’re new to recruiting and LinkedIn, here are some tips for using the […]

job ad

The Rise of Digital Discrimination in the Wake of Targeted Job Ads

“Help Wanted” ads have evolved significantly since the Age Discrimination in Employment Act (ADEA) was first enacted in 1967—from classified ads in the local newspaper, to listings on company websites and online jobs sites like ZipRecruiter.com and Indeed.com. With the recent advent of advertising on social media platforms, the recruiting landscape has changed even further.