Category: Employment Advertising

video

Take Your Job Videos from ‘Meh’ to ‘Mamma Mia’

Job videos are supposed to tell a story about the role you’re hiring for and what it’s like to work at your company. However, if your videos are an absolute snooze-fest, then obviously jobseekers will pass over your company. Sure, video is great at showing what can’t be easily communicated to candidates, but they’re only […]

hire

Want to Improve Time-to-Hire and Overall Recruiting Efficiency?

Job advertisements are a great way to get candidates interested in your open positions, but with Indeed’s recent announcement—the company says they will now be charging recruiting firms for sponsored job ads—some recruiters may be hesitant to pay for job postings going forward.

Facebook

Jobseekers Do Not ‘Like’ Allegedly Biased Facebook Advertisements

Recruiting top talent to your organization can be a difficult task. Between the historically low unemployment rate and the cottage industry of jobs websites out there, it can be challenging to locate strong candidates and persuade them to join your business. In an effort to spread their message as widely as possible, an increasing number […]

recruiting

What Makes Programmatic Recruiting Different?

In part one of this article, we introduced programmatic recruiting, which is the idea of taking the recruiting process and optimizing it through technology. The end result of programmatic recruiting is that job ads are placed where they will be most relevant—a result which may change for each role, and may change moment to moment, and […]

temp

4 SEO Phrases You Need to Know for Job Postings

It’s no secret that jobseekers are turning to the Internet to look for jobs, but if your job postings aren’t up to snuff, search engines may be overlooking them entirely. In order to get your job ads out in the open, you should be adopting good search engine optimization (SEO) strategies.

Staffing

What is Programmatic Recruiting?

Have you heard of programmatic recruiting? In essence, programmatic recruiting is the idea of taking the recruiting process and optimizing it through technology. It emphasizes using technological means—rather than using people—to improve efficiencies in the recruiting process. More of the process becomes automated, using data to make decisions.