Category: Employer Branding

Increasingly, potential applicants are scrutinizing employers in ways they never could before. And the company’s reputation as an employer (that is, the employment brand), is an important factor in determining whether top candidates will consider your organization.

Can a Company Be Arrogant?

I recently had an experience that made me wonder, can a company become arrogant? We’ve all met arrogant people, but can a company be haughty or egotistical?

Keeping High Potential Employees Happy

According to a survey we covered yesterday, only 15% of workers feel like they have room to move up the chain or in pay grade at their jobs. When there is no room to grow for employees, especially high performing ones, they are much more likely to leave the company. Today we’ll look at some […]

Employer Branding Means Having a Purpose

In yesterday’s Advisor, we heard from Bob Kelleher, author/speaker on engagement at the SHRM 2016 Annual Conference & Exposition. Today we’ll hear what he as to say about employment branding and developing brand ambassadors.