Category: Employer Branding

Increasingly, potential applicants are scrutinizing employers in ways they never could before. And the company’s reputation as an employer (that is, the employment brand), is an important factor in determining whether top candidates will consider your organization.

Prepping Hiring Managers

A recent study conducted by CareerBuilder, a provider of human capital solutions, identifies 12 gaps in the candidate experience, and shows where companies sometimes struggle. The No. 2 item on the list, “not preparing hiring managers,” tends to get pushed aside in favor of more exciting solutions, but it deserves attention.


What Lies Beyond the Job Description

Yesterday we heard from Florence Richard, the director of Human Resources (HR) at an asset management firm in California, on the topic of job descriptions. Today we’ll hear more, specifically on treating a job description like an opportunity to express your company’s culture.


Puzzle Solvers Wanted

Asking job seekers to solve complicated puzzles may not provide all the insight you need into skills and ability, but the exercise serves other purposes.


5 Recruiting Lessons from the Trump Administration

A new president often faces challenges. It comes with the territory. But President Trump also faces a talent shortage. Hundreds of jobs, including key positions, remain open, and the administration reportedly has had difficulty finding people to fill the roles.